ReviewerCard: A Card For (Unethical) Reviewers

I’ve written before about times I feel like a real writer and times I wish I could carry all my clips around with me so I don’t feel like a hack and how great it is to get official confirmation in a press pass. But this isn’t quite what I had in mind.

Want a free drink? Want to be seated first? Use ReviewerCard to have a random dude on the internet accredit you as a reviewer, and start demanding perks! 

The business model behind Brad Newman’s ReviewerCard startup is quite simple. For a hundred dollars, shoppers can receive a wallet-size card titling them a reviewer, and can present that card to hint heavily for upgrades, free extra and discounts in exchange for more favorable reviews. It’s a win-win for anyone with a Yelp account who likes dining or travelling  and for Newman, who makes $100 to accredit each carded reviewer. Of course, it’s a lose-lose for local establishments shaken down by the threat of negative press and for folks trusting the information from user-generated reviews.

I hope the strenuous requirements for a ReviewerCard include spellchecking before posting on Yelp.

Via ReviewerCard: A Card For (Unethical) Reviewers on TapScape


(Probably) Similar Posts:

Share on Tumblr

This entry was posted in North Carolina and tagged , , , , . Bookmark the permalink.

2 Responses to ReviewerCard: A Card For (Unethical) Reviewers

  1. bethie says:

    That’s weird. Why does that exist? I don’t understand.

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

CommentLuv badge